Content production is now a commodity. Anyone focused solely on quality isn’t really a marketer- they’re a tactician. Pure production quality doesn’t necessarily set you apart- although it doesn’t hurt […]
For every video campaign we develop a Creative Brief that serves as the strategic guide for the campaign. Like a traditional agency, we know that time invested here produces far better returns and overcomes traditional challenges and hurdles to creativity.
After defining the strategy in Phase I, we craft the cinema that becomes the foundation of a strong brand character. We don’t use stock footage or templates- only our own meaningfully crafted video. In a world saturated with content, everything we produce stands out in the noise.
We’re seeking to redefine how audiences consume brand video. In addition to partnerships with skilled implementation agencies, we’ve developed our own video implementation portals that allow brands to effectively deploy and measure their return on investment.